In dem vorliegenden Buch zeigt Philipp Hoberg, dass die Ausspielung individualisierter Informationsangebote Unternehmen im E-Commerce ein großes Potenzial zur Generierung strategischer Wettbewerbsvorteile in einem hoch-kompetitiven Umfeld eröffnet. Zudem beschreibt der Autor die Möglichkeiten...

Here, two highly experienced authors present an alternative approach to optimal stopping problems. The basic ideas and techniques of the approach can be explained much simpler than the standard methods in the literature on optimal stopping problems. The monograph will teach the reader to apply...

Literature Review -- Model Description -- Model Properties -- Numerical Study -- Conclusion -- Statistical Distributions -- Supplement to Performance Variability Limitation -- Supplement to Mean-Variance Update -- Program Listing.

Written in an informal way, this book is addressed to philosophers or cognitive scientists curious of how economics deals with cognition and to graduate students in economics eager to discover how economics evolves. It aims at extending the framework of game theory in order to better fit with...

Um der Problematik der zunehmenden Belastung der Konsumenten durch die Vielzahl an Informationen gerecht zu werden, und um sich in der Fülle der Angebote von anderen Marken und Produkten im Regal abzuheben, ist es für die Unternehmen von großer Bedeutung, eine kognitiv entlastende Produktwahl...

Einführung in die Problemstellung rationaler Informationen in der Markenkommunikation -- Marken und Produktattribute in Marketingforschung und -praxis -- Theoretischer Teil I – Implikationen von Marken und rationalen Produktinformationen auf die Einstellungsbildung -- Theoretischer Teil II...

Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core...

This is the first book to comprehensively examine the asymptotic behavior of dynamic monopolies, duopolies, and oligopolies where firms face information and implementation delays. It considers discrete and continuous timescales, continuously distributed delays, as well as single and multiple...

This book links the philosophical perception of time and Einstein’s theory of special relativity to economic processes, showing that the phenomena of time dilation and length contraction seen in physics can be identified within - and adapted to - an economic framework. The author expands on...

The problem of efficient or optimal allocation of resources is a fundamental concern of economic analysis. This book provides surveys of significant results of the theory of optimal growth, as well as the techniques of dynamic optimization theory on which they are based. Armed with the results...