Im Hyperwettbewerb um Chancenanteile geht es scheinbar nur noch um disruptive Produkt- und Geschäftsmodellinnovationen. Beispiele zeigen jedoch, dass disruptive Imitatoren den disruptiven Innovatoren häufig wirtschaftlich den Rang ablaufen. Entgegen der allgemeinen Meinung scheint auch das...

Einführung innovativer Antriebe im Automobilmarkt -- Modelle zur Simulation des Automobilmarkts -- Integration von System Dynamics und Agentenbasierter Simulation -- Analyse von Gestaltungsoptionen für das zukünftige Fahrzeugangebot.

GfK und Serviceplan haben die Flops und Tops von über 1.000 Marken analysiert und daraus empirische Handlungsempfehlungen für Wachstumsstrategien der Zukunft entwickelt. „Endlich wieder ein wichtiges, ein notwendiges Buch. Eines, das konkret aufzeigt, wie Marketing geht. Und wie nicht. Mit...

Mathematical Models of Distribution Channelsidentifies eight 'Channel Myths' that characterize almost all analytical research on distribution channels. The authors prove that models that incorporate one or more Channel Myths generate distorted conclusions; they also develop a methodology that...

This book introduces the reader to the 'world of finance', more exactly to one core activity: investment banking. Analysing the practices of traders, analysts, brokers and bankers it reveals how their contrasting perspectives on shares are put to use and the consequences this has for investment...

This book reveals all that can potentially happen when a private company takes over a local water supply system, both the good and the bad. Backed by real life stories of water privatization in action, author Manuel Schiffler presents a nuanced picture free of spin or fear mongering. Inside,...

This book follows up on the author’s popular previous volume on Indian development planning and policy, published under the UNU WIDER series in development economics. It first introduces an evaluation of the newly mandated policy body of India, National Institution for Transforming India (also...

This book, a third edition, has been significantly expanded and updated. It revisits the process of institutional change: its characteristics, determinants and implications for economic performance. New chapters address the significance of Post-Communist transition, the differences and...

This book addresses some of the major issues facing postal and delivery services throughout the world. Postal operators worldwide have been slow to address the threats from and opportunities created by electronic competition. The European Commission and member states are wrestling with these...