ihre Bedeutung in Theorie und Praxis -- Marketingtheoretische Untersuchung strategischer Unternehmensnetzwerke -- Marketing …

The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains … organizational economics, strategic management and organization theory. The second trend refers to the development of more … research as a theory-driven field by offering new perspectives on contract design, decision and ownership rights, value …

Topics in Cooperative Game Theory -- Airline Alliance Revenue Management Game -- Approximate Nucleolus-Based Revenue Shares … product should be shared among the airlines. The nucleolus is a concept of cooperative game theory that provides solutions for …

economics and management. Emphasizing this research as a theory-driven field, this book presents research results on efficiency …