Informationssysteme und Produktivität -- Elemente einer RFID-Wirtschaftlichkeitsanalyse -- Eignung bestehender Ansätze der Wirtschaftlichkeitsanalyse -- Modell zur Prognose und Bewertung RFID-induzierter Prozessoptimierung -- Relevanz und Generalisierbarkeit der Ergebnisse -- Zusammenfassung...

Jan Bierwald presents the individual behavior of members in Online Innovation Communities, in which thousands of users contribute voluntarily to a jointly developed outcome. The individual member behavior is explored by conducting a detailed content analysis of more than 7,300 mails. His study...

Mangos from India, pasta from Italy, coffee from Colombia: Every day, we are nourished by a global food system that relies on our planet remaining verdant and productive. But current practices are undermining both human and environmental health, resulting in the paradoxes of obesity paired with...

This book presents a detailed background to the circular economy in China, explores government measures to promote it in China’s market economy, and introduces the supporting laws and policies. The book goes on to describe, from a technology perspective, successful circular economy practices...

With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape. The author illustrates the volatile nature of the relationship between the two types of brands as they compete and...

This book contains the refereed proceedings of the International Conference on Modeling and Simulation in Engineering, Economics and Management, MS 2016, held in Teruel, Spain, in July 2016. The event was co-organized by the AMSE Association and the University of Zaragoza through the GESES...

Dieser Herausgeberband setzt sich empirisch und theoretisch mit verschiedenen Aspekten einer nachhaltigen Unternehmensführung auseinander. Fortwährendes weltweites Bevölkerungswachstum und zunehmender Konsum zusammen mit wachsender Globalisierung führen dazu, dass die in unserer Umwelt...

Das vorliegende Buch erläutert die Bedeutung des CSR-Ansatzes als Differenzierungskriterium im Wettbewerb für die Lebensmittelwirtschaft. Versierte Fachautoren legen dar, wie Nachhaltigkeit in der Unternehmensstrategie verankert werden kann und Erfolgspotentiale in der Food Value Chain gehoben...

This book compiles brand new case studies on the intricacies and market entry strategies of different companies in China. The sheer speed and scope of China’s growth makes it unique and investment opportunities are very attractive. Despite the potential, many western companies fail in their...