quantitative und qualitative Marktforschung Führungskräfte und Praktiker in Industrie- und Handelsunternehmen aus der CE …

provided for the tourism and hospitality industry and government agencies to better accommodate the needs of Asian youth … forms of tourism undertaken by Asian travellers, encompassing educational tourism, adventure tourism, working holiday, self …-driving tourism, dark tourism, volunteer tourism, and cultural tourism. A wide range of topics are discussed, from history to current …

population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side approach to older tourists … analyzes the marketing strategies and operative practices of three tourism companies that focus on the older-adult market …. Practical implications for tourism suppliers willing to target older tourists are derived. The book is intended primarily for …

This book presents a series of studies on the socio-economic impacts of tourism, with a special focus on the … determinants of tourism competitiveness at the destination level. The authors offer a systematic overview of this important issue … and assessment of quantitative tourism impacts on local economies, while the second part focuses on non-material aspects …

for Neolocalism and Environmental Causes -- 4. Pure Michigan Beer? Tourism, Craft Breweries, and Sustainability -- 5 …. Representing Rurality: Cider Mills and Agritourism -- 6. Developing Social Capital in Craft Beer Tourism Markets -- 7. New Jersey … Craft Distilleries: Sense of place and sustainability -- 8. Drink Tourism: A Profile of the Intoxicated Traveler -- 9. Craft …