Showing 1 - 10 of 1,831
Economists’ “Irrational Passion for Dispassionate Rationality” -- The Methodological Constraints on the Rationality Premise -- Human Motivation and Adam Smith’s “Invisible Hands” -- Rationality in Economic Thought: From Thomas Robert Malthus to Alfred Marshall and Philip Wicksteed --...
Persistent link: https://www.econbiz.de/10013521297
neuroeconomics, the book provides explanations of findings in neuroeconomics in chapters on prospect theory (a major decision theory … II Prospect Theory and Bounded Rationality -- 3 Economic Behavior Under Uncertainty -- 4 Prospect Theory -- 5 Bounded … Rationality -- Part III: Time-Discounting and Social Preferences -- 6 Intertemporal Behavior -- 7 Learning Theory and Experiments …
Persistent link: https://www.econbiz.de/10012397134
an interdisciplinary field that combines neuroscience, psychology and economics to build a comprehensive theory of … these applications and methods. Featuring contributions on both theory and application, this book is of interest to … Study of Color Contrast Influence in Internet Advertisements with Eye Tracker Usage -- Chapter 25: The Use of Experiment In …
Persistent link: https://www.econbiz.de/10012397518
Der Einfluss von Emotionen auf die Markenproduktentscheidung als Herausforderung an die Kaufverhaltenstheorie -- Markenproduktentscheidungen und Emotionen als Analyseobjekte -- Theoretische und konzeptionelle Grundlagen zum Einfluss von Emotionen auf Markenproduktentscheidungen -- Methodische...
Persistent link: https://www.econbiz.de/10013516491
The book focuses on forecasting foreign exchange rates via artificial neural networks. It creates and applies the highly useful computational techniques of Artificial Neural Networks (ANNs) to foreign-exchange-rate forecasting. The result is an up-to-date review of the most recent research...
Persistent link: https://www.econbiz.de/10013522719
This book reviews forecasting data mining models, from basic tools for stable data through causal models, to more advanced models using trends and cycles. These models are demonstrated on the basis of business-related data, including stock indices, crude oil prices, and the price of gold. The...
Persistent link: https://www.econbiz.de/10014020799
Einleitung in die Ermittlung der Übernahme- und Fusionswahrscheinlichkeit für Akquiseziele in der deutschen Stahlindustrie auf Basis von Finanzkennzahlen -- Methodisch-konzeptionelle Grundlagen zu den eingesetzten Arbeitstechniken und Hypothesen zu Übernahmen und Fusionen -- Identifizierung...
Persistent link: https://www.econbiz.de/10013503462
Die Vorlieben der Kunden zu kennen zählt zu den wichtigsten Voraussetzungen für eine erfolgreiche Produktpolitik, und ihre Messung ist ein zentrales Thema der Marketingforschung. Tobias Schneider stellt einen neuen Typus von Recommender-Systemen vor, der auf der Modellierung von Präferenzen...
Persistent link: https://www.econbiz.de/10013517427
This book provides successful implementations of metaheuristic methods for neural network training. It is the first book to achieve this objective. Moreover, the basic principles and fundamental ideas given in the book will allow the readers to create successful training methods on their own....
Persistent link: https://www.econbiz.de/10013520443
An exploration of Friedrich Hayek's contribution to the foundation of behavioural economics, and how his work interacted with and complemented that of his contemporaries. Chapters include detailed discussions of the concept of rationality, psychology and Hayek's philosophical theories as well as...
Persistent link: https://www.econbiz.de/10012106355