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, Compliance, Controlling/Finanzierung, Buchführung/Rechnungswesen, Recht, Marketing, Umweltschutz, Qualitätsmanagement Der Autor …/Rechnungswesen -- Recht -- Marketing -- Umweltschutz -- Qualitätsmanagement …
Persistent link: https://www.econbiz.de/10012401875
erfolgreichen Distribution. Hierzu müssen die absatzmarktgerichteten Funktionseinheiten (Marketing und Vertrieb) koordiniert in … Entscheidungen zur operativen Markenführung einbezogen werden. Durch die vorherrschende Arbeitsteilung zwischen Marketing und … zur effektiven und effizienten Gestaltung der Zusammenarbeit von Marketing und Vertrieb im Konsumgütersektor. Ausgehend …
Persistent link: https://www.econbiz.de/10013517356
This book presents recent advancements of research, new methods and techniques, applications and projects in decision making and decision support systems. It explores expert systems and neural networks, knowledge engineering and management, fuzzy sets and systems and computational methods for...
Persistent link: https://www.econbiz.de/10012402003
Vorwort -- 1. Grundlagen betriebswirtschaftlicher Prozesse -- 2. Planung von Unternehmensprozessen -- 3. Ablauforientiertes Prozessmanagement -- 4. Analytische Verfahren -- 5. Wissensbasierte Verfahren -- Literaturverzeichnis.
Persistent link: https://www.econbiz.de/10014016311
5th Werner Kern Award for Productivity Research 2005 Kanban control systems bear a great potential to significantly improve operations. A company may reap the full benefits of kanban control only after determining an optimal or near-optimal system configuration. To do that, methods are needed to...
Persistent link: https://www.econbiz.de/10014014024
This book presents in its first part the financial determinants of innovation processes considered in a macro-economic perspective, which are limited by short-term constraints, and studies in its second part the linkages existing between the necessity to innovate in order to survive and the...
Persistent link: https://www.econbiz.de/10012054173
Paradoxes emerge everywhere in organizational theory and management practice. This book is a theoretically grounded presentation of the strategic and historical context of organizational paradoxes, exploring the paradoxes in organizational management and the available tactics to manage them....
Persistent link: https://www.econbiz.de/10012395932
-hand insights from respected organizations and to make digitalization more tangible. As virtually every economic and societal sector … ambiguous place - and one that holds substantial challenges and opportunities for established organizations. Against this … backdrop, this book reports on best practices and lessons learned from organizations that have succeeded in overcoming the …
Persistent link: https://www.econbiz.de/10012395952
of organizations. Consisting of seven plays written by the author, each is followed by a stimulating commentary by a …
Persistent link: https://www.econbiz.de/10012397715