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Stakeholder involvement in social marketing : challenges and approaches to engagement
Journal of Social Marketing
92
Apas Papers
42
International review on public and non-profit marketing
39
Journal of social marketing : JSOCM
38
Journal of business research : JBR
37
Journal of nonprofit & public sector marketing
34
Health marketing quarterly
33
Journal of marketing management : MM
32
The SAGE handbook of social marketing
25
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Social marketing for public health : global trends and success stories
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Macro-social marketing insights : systems thinking for wicked problems
13
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
European Journal of Marketing
10
International Review on Public and Nonprofit Marketing
10
SpringerLink / Bücher
10
Strategic Direction
10
International journal of nonprofit & voluntary sector marketing
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Journal of macromarketing
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
Marketing Intelligence & Planning
7
NBER Working Paper
7
NBER working paper series
7
The Sage library in marketing
7
The journal of services marketing
7
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ECONIS (ZBW)
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Ending tyrannic man's dominion : in search of new partners and new stories
Hastings, Gerard
- In:
Stakeholder involvement in social marketing : …
,
(pp. 12-24)
.
2021
Persistent link: https://www.econbiz.de/10012419262
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2
Ethical tension in working with stakeholders
Kubacki, Krzysztof
;
Szablewska, Natalia
;
Siemieniako, …
- In:
Stakeholder involvement in social marketing : …
,
(pp. 25-38)
.
2021
Persistent link: https://www.econbiz.de/10012419268
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3
Stakeholder involvement in social marketing anti-smoking interventions
V. Dao Truong
;
Quynh Pham
;
Saunders, Stephen
- In:
Stakeholder involvement in social marketing : …
,
(pp. 39-54)
.
2021
Persistent link: https://www.econbiz.de/10012419314
Saved in:
4
MOSA : addressing alcohol issues in Slovenia through an upstream multiple stakeholder approach
Kamin, Tanja
;
Roškar, Maja
- In:
Stakeholder involvement in social marketing : …
,
(pp. 55-71)
.
2021
Persistent link: https://www.econbiz.de/10012419440
Saved in:
5
Challenges in conducting social marketing-based alcohol prevention trials in schools
Stock, Christiane
;
Dietrich, Timo
;
Vallentin-Holbech, Lotte
- In:
Stakeholder involvement in social marketing : …
,
(pp. 72-88)
.
2021
Persistent link: https://www.econbiz.de/10012419442
Saved in:
6
Engaging dissensus : innovating social change
Fry, Marie-Louise
;
Brennan, Linda
;
Previte, Josephine
- In:
Stakeholder involvement in social marketing : …
,
(pp. 89-107)
.
2021
Persistent link: https://www.econbiz.de/10012419626
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7
Stakeholder analysis in a systems setting : an Active Travel case study in Ireland
Domegan, Christine
;
McHugh, Patricia
;
Brychkov, Dmitry
; …
- In:
Stakeholder involvement in social marketing : …
,
(pp. 108-131)
.
2021
Persistent link: https://www.econbiz.de/10012419636
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8
Co-production of social experiments to promote health and well-being among disadvantaged groups together with key stakeholders
Mäki-Opas, Tomi
;
Anand, Janet Carter
;
Veszteg, Csilla
; …
- In:
Stakeholder involvement in social marketing : …
,
(pp. 132-149)
.
2021
Persistent link: https://www.econbiz.de/10012419637
Saved in:
9
From care to prevention in the NHS
Conway, Tony
;
Hyde, Margaret
- In:
Stakeholder involvement in social marketing : …
,
(pp. 176-190)
.
2021
Persistent link: https://www.econbiz.de/10012419697
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