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Entrepreneurship and innovation in a cultural framework
In: Strategic Direction 27 (2011) 6, pp. 29-31
. However, when it comes to entrepreneurship in small businesses or high levels of innovation within larger corporations …
Persistent link: https://www.econbiz.de/10015010619
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Interview with Hal Gregersen, author of The Innovator's DNA
by William Strange, Interview - In: Strategic Direction 28 (2012) 3, pp. 33-35
consults to organizations around the world on innovation, globalization, and transformation and has published extensively in …
Persistent link: https://www.econbiz.de/10015010701
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Plural-entrepreneurial activity for a single start-up: a case study
Burger-Helmchen, T. - In: Strategic Direction 25 (2009) 6
Persistent link: https://www.econbiz.de/10015011393
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Attracting consumers in the thriving cosmeceuticals market
Phaiboon-udomkarn, Bongkot; Josiassen, Alexander - In: Strategic Direction 30 (2014) 8, pp. 38-40
Purpose – The purpose of this study is to analyze and mitigate consumers’ perceived risk in purchasing cosmeceutical products. The lucrative market of cosmeceuticals has motivated many cosmetics and pharmaceutical companies to rethink their existing product lines to gain a strong foothold in...
Persistent link: https://www.econbiz.de/10015012726
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Lesson for teachers in selling Scotland
In: Strategic Direction 20 (2004) 6, pp. 27-29
According to the tourism adverts, when you visit Scotland a little bit of that beautiful breathtaking country stays … a little bit of that very different, but equally tourism dependent, destination would stay with her.  …
Persistent link: https://www.econbiz.de/10015009805
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Big in Japan: internet adds a new dimension to customer organization
In: Strategic Direction 21 (2005) 4, pp. 19-21
Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – Scans the top 400 management publications in the world to identify the most topical issues and latest...
Persistent link: https://www.econbiz.de/10015009892
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Will the real Marks & Spencer's stand up?
In: Strategic Direction 21 (2005) 9, pp. 28-31
Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the...
Persistent link: https://www.econbiz.de/10015009949
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Cost and benefits of sports events tourism
In: Strategic Direction 26 (2010) 8, pp. 9-11
, and not disturb, other forms of tourism. Sports tourism has been defined as a “social, economic and cultural phenomenon … discipline of research, sport event tourism raises a few questions: what are its inherent challenges and critical success factors …
Persistent link: https://www.econbiz.de/10015010521
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From remoteness to recognition
In: Strategic Direction 27 (2011) 9, pp. 10-12
Purpose – Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the...
Persistent link: https://www.econbiz.de/10015010644
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The power of brands in the destination economy (destination marketing)
Johnson, E. - In: Strategic Direction 27 (2011) 1
Persistent link: https://www.econbiz.de/10015011641