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Competing both ways : How combining Porter's<scp>low‐cost</scp>and focus strategies hurts firm performance
Lee, Chi‐Hyon
;
Hoehn‐Weiss, Manuela N.
;
Karim, Samina
- In:
Strategic Management Journal
42
(
2021
)
12
,
pp. 2218-2244
Persistent link: https://www.econbiz.de/10012536099
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