Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The Journal of Business"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing ; Book
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Language
All
Undetermined
1
Author
All
Peterson, Robert A
1
Rudelius, William
1
Wood, Glenn L
1
Published in...
All
The Journal of Business
Journal of marketing
5
Journal of Business Research
4
Journal of business research : JBR
4
Journal of the Academy of Marketing Science
4
Business Horizons
3
Business horizons
3
California management review
2
Journal of retailing
2
McGraw-Hill/Irwin series in marketing
2
Advances in business marketing : a research annual
1
Always learning
1
Brand management ; Vol. 1
1
European Journal of Marketing
1
Handbook of marketing strategy
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Marketing Review
1
International marketing review
1
Journal of Business & Industrial Marketing
1
Journal of Consumer Marketing
1
Journal of education for business
1
Journal of leisure research
1
Journal of marketing education : JME
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of strategic marketing
1
Management Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing knowledge series
1
McGraw-Hill Irwin series in marketing
1
Patronage behavior and retail management
1
Polish-American MBA at the Warsaw School of Economics : lessons learned from an international partnership
1
Psychology & marketing
1
Review of marketing : 1981
1
Strategic management journal
1
The Irwin/McGraw-Hill series in marketing
1
The journal of business : B
1
The journal of product & brand management
1
The journal of product innovation management : an internat. publication of the Product Development & Management Association
1
The journal of risk and insurance : the journal of the American Risk and Insurance Association
1
more ...
less ...
Source
All
RePEc
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Spread of Marketing Innovations in a Service Industry.
Peterson, Robert A
;
Rudelius, William
;
Wood, Glenn L
- In:
The Journal of Business
45
(
1972
)
4
,
pp. 485-96
Persistent link: https://www.econbiz.de/10005781703
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
