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~isPartOf:"The impact of theory on representations of the consumer and the marketing organisation"
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Wilk, Richard R."
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~subject:"Werbepsychologie"
~type_genre:"Reprint"
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The impact of theory on representations of the consumer and the marketing organisation
Cross-cultural and critical perspectives on brands
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Brand management ; Vol. 4
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Critical perspectives on business and management
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Radical behaviorism and consumer research : theoretical promise and empirical problems
Foxall, Gordon R.
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2008
Persistent link: https://www.econbiz.de/10003611116
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