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~isPartOf:"The journal of brand management : an international journal"
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Brand management
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Consumer behaviour
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Luxury goods
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Luxusgüter
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Markenführung
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Brand
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Brand image
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Hur, Songyee
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Lee, Jung Eun
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The journal of brand management : an international journal
International journal of retail & distribution management
10
Journal of business research : JBR
8
Marketing intelligence & planning
4
The journal of product & brand management
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of Business Research
2
Journal of Food Distribution Research
2
Journal of fashion marketing and management
2
Journal of retailing and consumer services
2
Journal of service management
2
Qualitative market research : an international journal
2
Asia Pacific Journal of Marketing and Logistics
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International Journal of Retail & Distribution Management
1
International journal of consumer studies
1
Journal of Product & Brand Management
1
Journal of consumer behaviour : an international research review
1
Journal of customer behaviour
1
Journal of international consumer marketing
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Operations research, Management science : OR MS ; the international literature digest
1
Psychology & Marketing
1
Psychology & marketing
1
TEMEP Discussion Papers
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The Service Industries Journal
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The international review of retail, distribution and consumer research
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The service industries journal
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Visual communication of luxury fashion brands on social media : effects of visual complexity and brand familiarity
Lee, Jung Eun
;
Hur, Songyee
;
Watkins, Brandi
- In:
The journal of brand management : an international journal
25
(
2018
)
5
,
pp. 449-462
Persistent link: https://www.econbiz.de/10011919444
Saved in:
2
Would luxury brands benefit from empowering consumers in product decision-making?
Hur, Songyee
;
Ha, Sejin
- In:
The journal of brand management : an international journal
30
(
2023
)
6
,
pp. 516-534
Persistent link: https://www.econbiz.de/10014447378
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