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~isPartOf:"The journal of consumer marketing"
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Consumer behaviour
284
Konsumentenverhalten
284
Brand image
59
Markenimage
59
Brand management
44
Markenführung
44
USA
38
United States
38
Brand
35
Markenartikel
35
Beziehungsmarketing
28
Relationship marketing
28
Advertising effects
27
Werbewirkung
27
China
25
Einzelhandel
18
Marketing management
18
Marketingmanagement
18
Retail trade
18
Advertising
17
Designation of origin
17
Herkunftsbezeichnung
17
Personality psychology
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Persönlichkeitspsychologie
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Werbung
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Social Web
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Social web
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Emotion
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Internet marketing
14
Online-Marketing
14
Jugendliche
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Online retailing
13
Online-Handel
13
Youth
13
Food consumption
10
Gender
10
Lebensmittelkonsum
10
Perception
10
Target group
10
Viral marketing
10
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English
285
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Lysonski, Steven
5
Chan, Kara
4
Durvasula, Srinivas
4
Cui, Geng
3
Guzman, Francisco
3
Milne, George R.
3
Poon, Patrick
3
Shoham, Aviv
3
Astous, Alain d'
2
Barber, Nelson
2
Beneke, Justin
2
Black, William C.
2
Block, Martin P.
2
Bose, Mousumi
2
Byun, Kyung-Ah
2
Castaño, Raquel
2
Chrysochou, Polymeros
2
Craton, Lincoln G.
2
Dass, Mayukh
2
Demangeot, Catherine
2
Eastman, Jacqueline Kilsheimer
2
Eberhart, Andrea K.
2
Felix, Reto
2
Gofman, Alex
2
Goldman, Sharon M.
2
Hernandez, Monica D.
2
Herrmann, Jean-Luc
2
Herstein, Ram
2
Hultén, Peter
2
Karakaya, Fahri
2
Kennett-Hensel, Pamela A.
2
Kergoat, Marine
2
Leone, Robert P.
2
Lewin, Jeffrey E.
2
Malthouse, Edward Carl
2
Mets, Tõnis
2
Meyer, Thierry
2
Moskowitz, Howard R.
2
Ng, Yu Leung
2
Paswan, Audhesh K.
2
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The journal of consumer marketing
Journal of business research : JBR
2,022
Journal of retailing and consumer services
1,931
International journal of consumer studies
770
International journal of hospitality management
724
Psychology & marketing
659
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
NBER working paper series
523
Working paper / National Bureau of Economic Research, Inc.
461
Journal of marketing research : JMR
445
Asia Pacific journal of marketing and logistics
392
The journal of product & brand management
392
NBER Working Paper
390
Management science : journal of the Institute for Operations Research and the Management Sciences
360
The journal of brand management : an international journal
359
SpringerLink / Bücher
357
Journal of retailing
355
European journal of marketing : EJM
352
Journal of marketing
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of international consumer marketing
320
Journal of travel and tourism marketing
317
Journal of marketing management : MM
310
Cogent business & management
297
Journal of marketing communications
295
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
293
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
The international review of retail, distribution and consumer research
289
Journal of consumer behaviour : an international research review
284
Journal of the Academy of Marketing Science
284
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of economic psychology : research in economic psychology and behavioral economics
272
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of hospitality marketing & management
245
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ECONIS (ZBW)
285
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285
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1
Impact of online reviews of customer care experience on brand or company selection
Karakaya, Fahri
;
Barnes, Nora Ganim
- In:
The journal of consumer marketing
27
(
2010
)
5
,
pp. 447-457
Persistent link: https://www.econbiz.de/10008651277
Saved in:
2
Antecedents and moderators of brand trust in the context of baby care toiletries
Srivastava, Neha
;
Dash, Satya Bhushan
;
Mookerjee, Amit
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 328-340
Persistent link: https://www.econbiz.de/10011480602
Saved in:
3
The Western brands in the minds of Vietnamese consumers
Hai Chung Pham
;
Richards, Barry
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 367-375
Persistent link: https://www.econbiz.de/10011480675
Saved in:
4
Food consumption and marketing : turning toward Asia
Seo, Yuri
;
Cruz, Angela Gracia B.
;
Fam, Kim Shyan
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 501-504
Persistent link: https://www.econbiz.de/10011482215
Saved in:
5
Family meals and identity in urban China
Yu, Hongyan
;
Veeck, Ann
;
Yu, Fang
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 505-519
Persistent link: https://www.econbiz.de/10011482232
Saved in:
6
Comparative practices of food label claims from US, EU and selected Southeast Asian countries
Lwin, May O.
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 530-541
Persistent link: https://www.econbiz.de/10011482248
Saved in:
7
Impacts of the FoSHU (Food for Specified Health Uses) system on food evaluations in Japan
Ono, Makoto
;
Ono, Akinori
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 542-550
Persistent link: https://www.econbiz.de/10011482271
Saved in:
8
Does religion influence consumers' green food consumption? : some insights from Malaysia
Mohd Suki, Norazah
;
Norbayah Mohd Suki
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 551-563
Persistent link: https://www.econbiz.de/10011482285
Saved in:
9
Practising conviviality : social uses of ethnic cuisine in an Asian multicultural environment
Zafari, Katayoun
;
Allison, Gareth
;
Demangeot, Catherine
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 564-575
Persistent link: https://www.econbiz.de/10011482291
Saved in:
10
Brand evaluation, satisfaction and trust as predictors of brand loyalty : the mediator-moderator effect of brand relationships
Veloutsou, Cleopatra
- In:
The journal of consumer marketing
32
(
2015
)
6
,
pp. 405-421
Persistent link: https://www.econbiz.de/10011485778
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