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Co-branding as a social marketing initiative
Peachment, Allan; Ewing, Michael; McMahon, Lance William - In: The journal of contemporary issues in business and … 5 (1999) 2, pp. 35-40
Persistent link: https://www.econbiz.de/10003181494
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Industrial and social networks in Asian collectivist societies
Ewing, Michael; Napoli, Julie; Caruana, Albert - In: The journal of contemporary issues in business and … 6 (2000) 2, pp. 25-32
Persistent link: https://www.econbiz.de/10003182392
Cover Image
Co-branding as a social marketing initiative
Peachment, Allan; Ewing, Michael; McMahon, Lance - In: The journal of contemporary issues in business and … 5 (1999) 2, pp. 35-40
Persistent link: https://www.econbiz.de/10009932704
Cover Image
Industrial and social networks in Asian collectivist societies
Ewing, Michael T.; Napoli, Julie; Caruana, Albert - In: The journal of contemporary issues in business and … 6 (2000) 2, pp. 25-32
Persistent link: https://www.econbiz.de/10009932716