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~isPartOf:"The journal of media economics"
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Genuine liking or the need for closure? : the differential effects of consumers' TV drama viewing motivations on commercial viewership
Shi, Yang
;
Wang, Tingting
- In:
The journal of media economics
32
(
2019
)
3/4
,
pp. 57-81
Persistent link: https://www.econbiz.de/10012588688
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