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Beziehungsmarketing
225
Relationship marketing
225
Consumer behaviour
126
Konsumentenverhalten
126
Customer satisfaction
109
Kundenzufriedenheit
109
Dienstleistungsqualität
96
Service quality
96
Customer service
39
Kundenservice
39
Social Web
34
Social web
34
Dienstleistungssektor
32
Service industry
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Customer integration
31
Kundenintegration
31
Customer experience
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Dienstleistungsmarketing
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Services
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Services marketing
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USA
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United States
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Beschwerdemanagement
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Complaint management
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Emotion
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Viral marketing
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Virales Marketing
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Dienstleistung
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Lieferantenmanagement
19
Supplier relationship management
19
Betriebliche Wertschöpfung
18
Customer engagement
18
Value creation
18
Satisfaction
16
Social media
16
Confidence
15
Einzelhandel
15
Loyalty
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Retail trade
15
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Klaus, Philipp
6
Mattila, Anna S.
6
Aksoy, Lerzan
3
Alkire, Linda
3
Benoit, Sabine
3
Bruce, Helen L.
3
Burton, Jamie
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Dagger, Tracey S.
3
Gruber, Thorsten
3
Grönroos, Christian
3
Harris, Lloyd C.
3
Heinonen, Kristina
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Hollebeek, Linda D.
3
Holloway, Betsy Bugg
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Barnes, Donald C.
2
Baron, Steve
2
Basso, Kenny
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Beatty, Sharon E.
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Benkenstein, Martin
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Black, Hulda G.
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Choi, Beom Joon
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Chou, Cindy Yunhsin
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Collier, Joel E.
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Davey, Janet
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Frow, Pennie
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Furrer, Olivier
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Gabler, Colin B.
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Gil Saura, Irene
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Gustafsson, Anders
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Hansen, John D.
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Jones, Tim
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Leo, Wei Wei Cheryl
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McColl-Kennedy, Janet R.
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The journal of services marketing
Journal of business research : JBR
1,163
Journal of retailing and consumer services
773
SpringerLink / Bücher
671
Industrial marketing management : the international journal for industrial and high-tech firms
490
Technological forecasting & social change : an international journal
430
International journal of hospitality management
395
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
298
Tourism management : research, policies, practice
262
NBER working paper series
261
Working paper / National Bureau of Economic Research, Inc.
255
The journal of business & industrial marketing
221
Journal of the Academy of Marketing Science
220
Springer eBook Collection
212
Journal of strategic marketing
209
The service industries journal
207
Journal of travel and tourism marketing
197
Cogent business & management
196
NBER Working Paper
195
International journal of business information systems : IJBIS
191
Journal of marketing
190
Psychology & marketing
187
Information systems research : ISR
186
International journal of contemporary hospitality management
179
International journal of internet marketing and advertising : IJIMA
179
Gabler Edition Wissenschaft
177
Management science : journal of the Institute for Operations Research and the Management Sciences
176
The journal of economic methodology
173
Journal of management information systems : JMIS
166
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
165
Journal of hospitality marketing & management
162
Business horizons
161
Finanz-Betrieb : FB ; Zeitschrift für Unternehmensfinanzierung und Finanzmanagement
161
International journal of electronic customer relationship management : IJECRM
160
The journal of brand management : an international journal
155
European journal of operational research : EJOR
154
Journal of marketing management : MM
151
Journal of information & knowledge management : JIKM
148
The journal of product & brand management
148
Asia Pacific journal of marketing and logistics
145
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ECONIS (ZBW)
247
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1
The case of Amazon.com : towards a conceptual framework of online customer service experience (OCSE) using the emerging consensus technique (ECT)
Klaus, Philipp
- In:
The journal of services marketing
27
(
2013
)
6
,
pp. 443-457
Persistent link: https://www.econbiz.de/10010198163
Saved in:
2
Editorial: the changing nature of data
Baron, Steve
;
Russell-Bennett, Rebekah
- In:
The journal of services marketing
30
(
2016
)
7
,
pp. 673-675
Persistent link: https://www.econbiz.de/10011590760
Saved in:
3
An investigation into gamification as a customer engagement experience environment
Harwood, Tracy
;
Garry, Tony
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 533-546
Persistent link: https://www.econbiz.de/10011418363
Saved in:
4
Co-creating value with consumers through social media
Kao, Tzu-Yi
;
Yang, Ming-Hsien
;
Wu, Ji-Tsung Ben
;
Cheng, …
- In:
The journal of services marketing
30
(
2016
)
2
,
pp. 141-151
Persistent link: https://www.econbiz.de/10011486888
Saved in:
5
When social media met commerce : a model of perceived customer value in group-buying
Lee, Yong-Ki
;
Kim, Young
;
Chung, Namho
;
Ahn, Kwanghoon
; …
- In:
The journal of services marketing
30
(
2016
)
4
,
pp. 398-410
Persistent link: https://www.econbiz.de/10011615461
Saved in:
6
Social media communication strategies
Floreddu, Paola Barbara
;
Cabiddu, Francesca
- In:
The journal of services marketing
30
(
2016
)
5
,
pp. 490-503
Persistent link: https://www.econbiz.de/10011615527
Saved in:
7
Customers helping customers : payoffs for linking customers
Black, Hulda G.
;
Vincent, Leslie H.
;
Skinner, Steven J.
- In:
The journal of services marketing
28
(
2014
)
5
,
pp. 391-401
Persistent link: https://www.econbiz.de/10010419903
Saved in:
8
Virtual brand community engagement practices : a refined typology and model
Hollebeek, Linda D.
;
Juric, Biljana
;
Tang, Wenyan
- In:
The journal of services marketing
31
(
2017
)
3
,
pp. 204-217
Persistent link: https://www.econbiz.de/10011741165
Saved in:
9
#IHateYourBrand: adaptive service recovery strategies on Twitter
Abney, Alexandra K.
;
Pelletier, Mark J.
;
Ford, …
- In:
The journal of services marketing
31
(
2017
)
3
,
pp. 281-294
Persistent link: https://www.econbiz.de/10011741259
Saved in:
10
Frequent (flier) frustration and the dark side of word-of-web : exploring online dysfunctional behavior in online feedback forums
Tuzovic, Sven
- In:
The journal of services marketing
24
(
2010
)
6
,
pp. 446-457
Persistent link: https://www.econbiz.de/10008749365
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