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~isPartOf:"The power of one : gaining business value from personalization technologies"
~person:"Huang, George Q."
~person:"Kauffman, Robert J."
~person:"Kramer, Jost W."
~person:"Shankar, Venkatesh"
~source:"econis"
~subject:"E-commerce"
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Huang, George Q.
Kauffman, Robert J.
Kramer, Jost W.
Shankar, Venkatesh
Bagby, John W.
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The power of one : gaining business value from personalization technologies
International journal of production research
5
International journal of electronic commerce : IJEC
4
Transportation research / E : an international journal
4
International journal of production economics
3
Advances in management information systems
2
Electronic commerce research and applications
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Advances in Management Information Systems, 13
1
Advances in applied microeconomics : a research annual
1
Computers & operations research : and their applications to problems of world concern ; an international journal
1
Decision support systems : DSS ; the international journal
1
E-business management : integration of Web technologies with business models
1
European journal of operational research : EJOR
1
Handbook of business-to-business marketing
1
Handbook of strategic e-business management
1
Information systems and e-business management : ISeB
1
Information technology and management
1
Journal of management information systems : JMIS
1
Journal of the Academy of Marketing Science
1
MSI reports : working paper series
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Organizing the new industrial economy
1
Production and operations management : an international journal of the Production and Operations Management Society
1
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ECONIS (ZBW)
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Personalization of global sales and marketing activities in the digital economy : a strategic perspective
Shankar, Venkatesh
;
Donato, Mary P.
- In:
The power of one : gaining business value from …
,
(pp. 103-121)
.
2003
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