In present, the economic development is a key preoccupation of the policy makers and general public; the attention is focused not only to the economic growth, but to the ways of the development towards sustainable development. In the last time, considerable efforts have gone into work on...

The conflict has always been present among people. It arises at the level of human relationships and has a specific form of expression, according to its evolutionary stage. Because of the fact that people are part of an organization, they bring the conflict with themselves. Any attempt of...

The financial crisis had affected the economy as a whole with a significant effect on the long lasting goods which was most affected because of the large dependence of the financial sector and availability of the credit offers.

The privatisation of the Romanian banking institutions was accelerated during the EU pre-adhesion period and reached a peak in 2006 with the privatisation of the largest commercial bank. From the ownership perspective, the Romanian banking system is now dominated by foreign investors (94.5% of...

A high profitability and a solvency which any test hasare considered as well by the persons in charge for the company as by the external observers (banks, suppliers, investors) like essential indicators of the financial health of the company. The improvement of profitability and solvency is in...

By means of enterprisers’ complex efforts to be oriented towards and take permanent steps to customers’ benefits, relational marketing actually and essentially argues rendering customers loyal by the persuasive qualities of the products supplied, the conditions they are offered in, and a...

In the marketing area, planning might be defined as an anticipation process of those changes that affect the market and as an elaboration process of the corresponding action means. It will result in a marketing plan, which might be tactical (short-term period), spread on a period of time that...

The material is presenting, under an adequate structure, an analysis of the environment of Romania. The starting point of the study is given by the natural conditions, influenced by the geographic location of Romania on the globe, evidencing the main characteristics (relief, hydrographic basin,...