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Theoretical economics letters
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A grounded theory approach to reconstruct brand value based on prosumption logic in the era of sharing economy platform
Lei, Shen
;
Chen, Ye
;
Luo, Chu
- In:
Theoretical economics letters
9
(
2019
)
8
,
pp. 2975-2996
Persistent link: https://www.econbiz.de/10012214773
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2
A study on customer prosumption concept and its impact on enterprise value co-creation
Tian, Jiamian
;
Lei, Shen
;
Chen, Ye
- In:
Theoretical economics letters
7
(
2017
)
7
,
pp. 2040-2053
Persistent link: https://www.econbiz.de/10011785836
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