//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Tourism management : research, policies, practice"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Impact of virtual brand experi...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Tourism marketing
102
Tourismusmarketing
101
Brand image
99
Markenimage
99
Consumer behaviour
80
Konsumentenverhalten
80
Holiday behaviour
77
Internet marketing
77
Urlaubsverhalten
77
Online-Marketing
76
Destination management
71
Destinationsmanagement
71
Tourism
67
Tourismus
67
Social Web
59
Social web
59
Brand management
45
Markenführung
45
Online retailing
33
Online-Handel
33
Viral marketing
33
Virales Marketing
33
Designation of origin
32
Destination image
32
Herkunftsbezeichnung
32
Tourism industry
32
Tourismuswirtschaft
32
Hotel industry
29
Hotellerie
29
Tourism destination
27
Tourismusregion
27
Customer satisfaction
26
E-commerce
26
Electronic Commerce
26
Kundenzufriedenheit
26
Virtual reality
26
Advertising effects
25
Beziehungsmarketing
25
Relationship marketing
25
Werbewirkung
25
more ...
less ...
Online availability
All
Undetermined
160
Free
2
Type of publication
All
Article
236
Type of publication (narrower categories)
All
Article in journal
236
Aufsatz in Zeitschrift
236
Case study
2
Fallstudie
2
Language
All
English
236
Author
All
Gursoy, Dogan
4
Moyle, Brent
4
Nicolau, Juan Luis
4
Okumus, Fevzi
4
Park, Sangwon
4
Pike, Steven
4
Bilgihan, Anil
3
Buhalis, Dimitrios
3
Campo, Sara
3
Chen, Ching-fu
3
Chung, Namho
3
Filieri, Raffaele
3
Gretzel, Ulrike
3
Huang, Zhuowei
3
Lv, Xingyang
3
Morrison, Alastair M.
3
Sharma, Abhinav
3
Shi, Si
3
Andreu, Luisa
2
Andronikidis, Andreas
2
Bec, Alexandra
2
Bellou, Victoria
2
Bigné Alcañiz, J. Enrique
2
Cai, Liping A.
2
Cheng, Mingming
2
Escobar-Rodríguez, Tomás
2
Fu, Xiaoxiao
2
Gómez, Mar
2
He, Zeya
2
Huang, Songshan
2
Huang, Xiaoting
2
Hunter, William Cannon
2
Jiménez-Barreto, Jano
2
Jung, Timothy
2
Kim, Jong Min
2
Kim, Taegoo
2
Law, Chun Hung Roberts
2
Law, Rob
2
Lee, Jin-soo
2
Lehto, Xinran Y.
2
more ...
less ...
Published in...
All
Tourism management : research, policies, practice
Journal of business research : JBR
1,121
Journal of retailing and consumer services
815
SpringerLink / Bücher
473
The journal of brand management : an international journal
376
Psychology & marketing
360
The journal of product & brand management
347
Journal of advertising research
346
Journal of marketing communications
293
International journal of internet marketing and advertising : IJIMA
269
Journal of advertising : official publication of the American Academy of Advertising
269
International journal of advertising : the quarterly review of marketing communications
259
Electronic commerce research
256
International journal of advertising : the review of marketing communications
255
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
228
International journal of hospitality management
227
Springer eBook Collection
222
Industrial marketing management : the international journal for industrial and high-tech firms
221
Journal of internet commerce
218
Management science : journal of the Institute for Operations Research and the Management Sciences
216
Asia Pacific journal of marketing and logistics
207
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
207
European journal of marketing : EJM
204
Information systems research : ISR
197
International journal of electronic marketing and retailing : IJEMR
192
Journal of travel and tourism marketing
187
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
186
Journal of promotion management : JPM
182
Technological forecasting & social change : an international journal
181
Cogent business & management
170
Journal of promotion management : innovations in planning and applied research
165
Journal of marketing
161
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
160
Journal of electronic commerce research : JECR
159
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
157
International journal of business information systems : IJBIS
153
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
153
NBER working paper series
153
Journal of marketing management : MM
152
Marketing intelligence & planning
152
more ...
less ...
Source
All
ECONIS (ZBW)
236
Showing
1
-
10
of
236
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A model of tourism advertising effects
Weng, Lisheng
;
Huang, Zhuowei
;
Bao, Jigang
- In:
Tourism management : research, policies, practice
85
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012514376
Saved in:
2
Virtual wine tours and wine tasting : the influence of offline and online embodiment integration on wine purchase decisions
Wen, Han
;
Leung, Xi Y.
- In:
Tourism management : research, policies, practice
83
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012417923
Saved in:
3
On being attractive, social and visually appealing in social media : the effects of anthropomorphic tourism brands on Facebook fan pages
Perez-Vega, Rodrigo
;
Taheri, Babak
;
Farrington, Thomas
; …
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 339-347
Persistent link: https://www.econbiz.de/10011814767
Saved in:
4
Virtual reality presence as a preamble of tourism experience : the role of mental imagery
Bogicevic, Vanja
;
Seo, Soobin
;
Kandampully, Jay
;
Liu, Qing
- In:
Tourism management : research, policies, practice
74
(
2019
),
pp. 55-64
Persistent link: https://www.econbiz.de/10012128564
Saved in:
5
The amazing race to India : prominence in reality television affects destination image and travel intentions
Tessitore, Tina
;
Pandelaere, Mario
;
Van Kerckhove, Anneleen
- In:
Tourism management : research, policies, practice
42
(
2014
),
pp. 3-12
Persistent link: https://www.econbiz.de/10010354168
Saved in:
6
Celebrity endorsements in destination marketing : a three country investigation
Roy, Subhadip
;
Dryl, Wioleta
;
Gil, Luciana de Araujo
- In:
Tourism management : research, policies, practice
83
(
2021
),
pp. 1-18
Persistent link: https://www.econbiz.de/10012417492
Saved in:
7
Message framing and regulatory focus effects on destination image formation
Zhang, Meng
;
Zhang, Guang-yu
;
Gursoy, Dogan
;
Fu, Xiao-rong
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 397-407
Persistent link: https://www.econbiz.de/10011903546
Saved in:
8
Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun
;
Ye, Chengzhi
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
Saved in:
9
The effectiveness of the destination logo : congruity effect between logo typeface and destination stereotypes
Li, Fangxuan
;
Ma, Jianan
- In:
Tourism management : research, policies, practice
98
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304505
Saved in:
10
A systematic comparison of first-time and repeat visitors via a two-phase online survey
Li, Xiang
;
Cheng, Chia-Kuen
;
Kim, Hyounggon
;
Petrick, …
- In:
Tourism management : research, policies, practice
29
(
2008
)
2
,
pp. 278-293
Persistent link: https://www.econbiz.de/10003695979
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->