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Complement or substitute? : the internet as an
advertising
channel, evidence on advertisers on the Italian market, 2004-2009
Gambaro, Marco
;
Puglisi, Riccardo
-
2012
Persistent link: https://www.econbiz.de/10011759948
Saved in:
2
The role of advertisers and platforms in monetizing misinformation : descriptive and experimental evidence
Ahmad, Wajeeha
;
Sen, Ananya
;
Eesley, Charles E.
; …
-
2024
Persistent link: https://www.econbiz.de/10015062360
Saved in:
3
Persuasive discourse and
advertising
Dahl, Henrik
-
1990
Persistent link: https://www.econbiz.de/10000809689
Saved in:
4
Advertising
, pricing and stability in oligopolistic markets for new products
Fershtman, Chaim
;
Mahajan, Vijay
;
Muller, Eitan
-
1983
Persistent link: https://www.econbiz.de/10003277997
Saved in:
5
Brand level evidence on the impacts of
advertising
on beer consumption
Heimonen, Kari
;
Uusitalo, Outi
-
2006
Persistent link: https://www.econbiz.de/10003319276
Saved in:
6
Between agora and shopping mall
Falkinger, Josef
-
2008
of individuals to information. Goods
advertising
is competing with political information for people's attention. This …, though not in all cases. -- Globalisation ; agenda-setting ; information-rich societies ; scarcity of attention ;
advertising
…
Persistent link: https://www.econbiz.de/10003894042
Saved in:
7
Advertised meeting-the-competition clauses : collusion instead of price discrimination
Budzinski, Oliver
;
Kretschmer, Jürgen-Peter
-
2010
Pricing strategies may include the
advertising
of meeting-the-competition clauses (MCCs). We show in a specific spatial … allowing for price discrimination between these consumers. -- Meeting-the-competition clauses ;
advertising
; price …
Persistent link: https://www.econbiz.de/10003957044
Saved in:
8
A theory of strategic diffusion
Galeotti, Andrea
(
contributor
);
Goyal, Sanjeev
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003590079
Saved in:
9
Beer market and
advertising
expenditures
Heimonen, Kari
;
Uusitalo, Outi
-
2006
Persistent link: https://www.econbiz.de/10003297142
Saved in:
10
Advertising
expenditure and media competition in Australia
Papandrea, Franco
(
contributor
)
-
1994
-
Reprinted with corr
Persistent link: https://www.econbiz.de/10000931271
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