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Antecedents and outcomes of employee-based brand equity
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The strategic positioning of store brands in retailer-manufacturer bargaining
Scott Morton, Fiona
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Zettelmeyer, Florian
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2000
Persistent link: https://www.econbiz.de/10001484002
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Acquisition prices and the measurement of intangible capital
Ewens, Michael
;
Peters, Ryan H.
;
Wang, Sean
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2019
Persistent link: https://www.econbiz.de/10012055208
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Decomposing firm value
Belo, Frederico
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Gala, Vito
;
Salomão, Juliana
; …
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2019
Persistent link: https://www.econbiz.de/10012099336
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