Narrow search
Showing 1 - 10 of 217
Cover Image
Firms and collective reputation : a study of the Volkswagen emissions scandal
Bachmann, Ruediger; Ehrlich, Gabriel; Fan, Ying; Ruzic, … - 2019
Persistent link: https://www.econbiz.de/10012099410
Cover Image
Will ad blocking break the internet?
Shiller, Benjamin Reed; Waldfogel, Joel; Ryan, Johnny - 2017
Persistent link: https://www.econbiz.de/10011613200
Cover Image
Marketing agencies and collusive bidding in online ad auctions
Decarolis, Francesco; Goldmanis, Maris; Penta, Antonio - 2017
Persistent link: https://www.econbiz.de/10011765216
Cover Image
Promotional reviews : an empirical investigation of online review manipulation
Mayzlin, Dina; Dover, Yaniv; Chevalier, Judith A. - 2012
Persistent link: https://www.econbiz.de/10009625684
Cover Image
Measuring the effects of advertising : the digital frontier
Lewis, Randall; Rao, Justin M.; Reiley, David H. - 2013
Persistent link: https://www.econbiz.de/10010200113
Cover Image
The impact of the internet on advertising markets for news media
Athey, Susan; Calvano, Emilio; Gans, Joshua - 2013
Persistent link: https://www.econbiz.de/10010188563
Cover Image
Consumer price search and platform design in internet commerce
Dinerstein, Michael; Einav, Liran; Levin, Jonathan; … - 2014
Persistent link: https://www.econbiz.de/10010412762
Cover Image
Consumer heterogeneity and paid search effectiveness : a large scale field experiment
Blake, Tom; Nosko, Chris; Tadelis, Steve - 2014
Persistent link: https://www.econbiz.de/10010370956
Cover Image
Position auctions with consumer search
Athey, Susan; Ellison, Glenn - 2009
Persistent link: https://www.econbiz.de/10003874623
Cover Image
Internet advertising and the generalized second price auction : selling billions of dollars worth of keywords
Edelman, Benjamin; Ostrovsky, Michael; Schwarz, Michael - 2005
Persistent link: https://www.econbiz.de/10003207350