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~isPartOf:"Working papers / Wharton School, University of Pennsylvania / Marketing"
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Working papers / Wharton School, University of Pennsylvania / Marketing
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Buying tickets : capturing the dynamic factors that drive consumer purchase decisions for sporting events
Moe, Wendy W.
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Fader, Peter
;
Kahn, Barry
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2011
Persistent link: https://www.econbiz.de/10009376818
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