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Journal of advertising : official publication of the American Academy of Advertising
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Social marketing for public health : global trends and success stories
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Macro-social marketing insights : systems thinking for wicked problems
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Australasian marketing journal
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Segmentation in social marketing : process, methods and application
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Stakeholder involvement in social marketing : challenges and approaches to engagement
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Young consumers : insight and ideas for responsible marketers
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Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
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How are you? How's it going? What's up? What's happening? : nudging people to tell us how they really are
Carlsson, Frederik
;
Kataria, Mitesh
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2016
Persistent link: https://www.econbiz.de/10011448561
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The hidden costs of nudging : experimental evidence from reminders in fundraising
Damgaard, Mette Trier
;
Gravert, Christina
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2016
Persistent link: https://www.econbiz.de/10011448580
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3
Nudging à la carte : a field experiment on food choice
Gravert, Christina
;
Kurz, Verena
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2017
Persistent link: https://www.econbiz.de/10011625632
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4
Experimental and non-experimental evidence on limited attention and present bias at the gym
Muller, Paul
;
Habla, Wolfgang
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2018
Persistent link: https://www.econbiz.de/10011914979
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5
Nudging to reduce meat consumption : immediate and persistent effects of an intervention at a university restaurant
Kurz, Verena
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2017
Persistent link: https://www.econbiz.de/10011751287
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6
A theoretical framework explaining the mechanisms of nudging
Löfgren, Åsa
;
Nordblom, Katarina
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2019
Persistent link: https://www.econbiz.de/10011992609
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7
Optimal prosocial nudging
Carlsson, Frederik
;
Johansson-Stenman, Olof
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2019
Persistent link: https://www.econbiz.de/10011992668
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