Showing 1 - 9 of 9
Purpose – The purpose of this paper is to provide a general exploratory review of perception and image in hospitality … and tourism. The paper considers the nature of perception and image and how they can affect buying behaviour for … and image and how these can be manifested. A model is elucidated which might help to explain purchase decision making for …
Persistent link: https://www.econbiz.de/10015037682
Purpose – The purpose of this paper is to examine the nature of nostalgia, especially nostalgia associated with place, and its potential in the development of branding and advertising images for the hospitality industry. Design/methodology/approach – The paper achieves its aims by reviewing...
Persistent link: https://www.econbiz.de/10015037683
establishments which provide accommodation and food: namely inns and hotels. This personal mental portrayal contributes to the image … seeks to explore some of ways in which the image of inns and hotels is expressed in fictional literature, so as to better …
Persistent link: https://www.econbiz.de/10015037684
of how technology is used to check images. Findings – A clear pattern to image formation is clear when image … image‐validation, it is hoped that DMOs and hotels will use the more generic sites to allow past customers to upload their … media, specific research into image validation is very limited, as far as the author is aware.  …
Persistent link: https://www.econbiz.de/10015037687
Purpose – The purpose of this paper is to explore the destination image of Mongolia held by actual and potential … quantitative research was undertaken in order to understand the image of Mongolia held by actual and potential tourists and how … travel blogs. Findings – Destination image plays an important role in determining whether a destination will be visited or …
Persistent link: https://www.econbiz.de/10015037688
Purpose – The purpose of this paper is to summarize the contribution of the theme issue on the current and future impact of social media on hospitality and tourism. The authors reviewed the papers looking for common themes among the papers. Once identified, the contributions of the papers to...
Persistent link: https://www.econbiz.de/10015037923
economic crisis affect the image of Portugal as a tourist destination? What were the answers and lessons learned?” from TAP … payments. Findings – The image of Portugal as a tourist destination was not affected. Portugal managed to use the increase in …
Persistent link: https://www.econbiz.de/10015038202
Purpose – The purpose of this paper is to present the governmental perspective on the effects of the economic crisis on Portugal as a touristic destination. Design/methodology/approach – The main political decisions related to tourism were analysed and related to the sector’s present...
Persistent link: https://www.econbiz.de/10015038206
are briefly reviewed and reasons for the failure of this approach outlined. An alternative way of protecting image and …
Persistent link: https://www.econbiz.de/10015038222