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Direct marketing
Krafft, Manfred (ed.) - 2007
Persistent link: https://www.econbiz.de/10003524549
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Kundenmanagement
Götz, Oliver (ed.); Jensen, Ove (contributor);  … - 2011
Persistent link: https://www.econbiz.de/10009008795
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Entrepreneurial marketing
Grichnik, Dietmar (ed.) - 2011
Persistent link: https://www.econbiz.de/10009379673
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Kundenintegration 2.0
Fandel, Günter (ed.); Fließ, Sabine (contributor);  … - 2011
Persistent link: https://www.econbiz.de/10009303148
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Perspektiven der Kommunikationspolitik
Krafft, Manfred (contributor) - 2005
Persistent link: https://www.econbiz.de/10003028186