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~language:"bul"
~language:"eng"
~person:"Bauer, Hans H."
~subject:"Estimation"
~type_genre:"Book section"
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Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
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ECONIS (ZBW)
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Utility-oriented design of service bundles in the hotel industry, based on the conjoint measurement method
Bauer, Hans H.
;
Huber, Frank
;
Adam, Richard
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 269-295)
.
1999
Persistent link: https://www.econbiz.de/10001425142
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Method supplied investigation of customer loyalty in the automotive industry : results of a causal analytical study
Bauer, Hans H.
- In:
Customer retention in the automotive industry : …
,
(pp. 167-213)
.
1997
Persistent link: https://www.econbiz.de/10001299161
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