In this paper we analyze stochastic dynamic pricing and advertising differential games in special oligopoly markets with constant price and advertising elasticities. We consider the sale of perishable as well as durable goods and include adoption effects in the demand. For the individual firms...

This paper examines the sale of perishable and durable goods in a general class of time-dependent dynamic pricing and advertising models. We derive general qualitative insights in the complex interplay of optimal pricing and advertising decisions. Using a path-wise argumentation we prove...

We analyze stochastic dynamic multi-product pricing models for durable goods and consider a single advertising channel to promote all types of products. We include general adoption effects, unit costs as well as inventory holding costs. In case of isoelastic, exponential and linear demand, we...

This paper analyzes a dynamic pricing and advertising model for the sale of perishable products under constant absolute risk aversion. We consider a time-dependent version of Gallego and van Ryzin's (1994) model with advertising effects, accounting for marginal unit costs. We derive closed-form...

Many stochastic dynamic sales applications are characterized by time-dependent price elasticities of demand. However, in general, such problems cannot be solved analytically. To determine smart pricing heuristics for general time-dependent dynamic pricing models, we solve a general class of...

This paper deals with deterministic dynamic pricing and advertising differential games which are stylized models of special durable-good oligopoly markets. We analyze infinite horizon models with constant price and advertising elasticities of demand in the cases of symmetric and asymmetric...