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This article deals with the B2B market segmentation as the tool for formulation of the marketing and logistical …, results in the processing by the factor and cluster analysis, discovered and designed segments with usage of marketing and …
Persistent link: https://www.econbiz.de/10009398924
The initial point for the strategy formulation is the complete understanding of the environment. The understanding of these changes and the trends is crucial for the strategy creation. There are introduced results concerning the corporate strategy and the environment. 252 answer sheets were...
Persistent link: https://www.econbiz.de/10009398883
The article explains the way in which success-ability concept in understanding of resources of competitive advantages follows up with resource based view and core competencies conception. It defines how success-ability concept operates with the projection of necessity to distinguish the various...
Persistent link: https://www.econbiz.de/10009398917
To profile the strategy well require, above all other basic natural tasks, seeing the strategy as connected to other market actors behavior. Company coalition alignment is just not enough. We also have to take into account behavior of the competition. In our article we want to partly uncover...
Persistent link: https://www.econbiz.de/10009401144
If taxes are the same across countries and no tariffs are imposed on international trade, the optimal strategy of a multinational firm is to set transfer prices at marginal costs of its affiliated firms. But in reality we observe trade tariffs and tax differences among countries which lead...
Persistent link: https://www.econbiz.de/10005036649
The aim of the article is to investigate if there exists a systematic link between size of the firm, market concentration and R&D activity of firms. Three tentative results emerged from the regression analysis based on the firm balanced panel data 1998-2006. First it follows from a regression...
Persistent link: https://www.econbiz.de/10008802576
Persistent link: https://www.econbiz.de/10002021686
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The core aim of this paper is to suggest comprehensive definition of the information economy and delineate the range of economic problems it deals with, paying particular attention to its connections to the economics of information. The text, in the extent provided, can not investigate...
Persistent link: https://www.econbiz.de/10005036629
Persistent link: https://www.econbiz.de/10000876425