This study analyzes the use of CRM in the sales environment of sales representatives in the Swiss insurance sector … and the effect of CRM on the performance of sales representatives were investigated using the example of the insurance … sales efficiency can be increased. Applying a consulting process in insurance, individual benefit dimensions are reflected …

the Swiss insurance industry in the coming years. Against this background, the present study describes the current state … of the insurance industry and discusses eight future topics, which in our view will be of great importance in the year … 2025. These are the future of life insurance, the future of motor insurance, digital monitoring, InsurTech start …