//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"deu"
~language:"kaz"
~person:"Sander, Matthias"
~type_genre:"Bibliografie enthalten"
~type_genre:"Festschrift"
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Brand strategy and brand evolu...
Similar by subject
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Marketing
4
Marketing management
3
Marketingmanagement
3
Theorie
3
Theory
3
Markenpolitik
2
Marketing theory
2
Marketingtheorie
2
Betriebswirtschaftslehre
1
Brand management
1
Business economics
1
Deutschland
1
Germany
1
International marketing
1
Internationales Marketing
1
Internet
1
Markenführung
1
Mobile Marketing
1
Mobile marketing
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Bibliografie enthalten
Festschrift
Handbuch
Bibliography included
4
Lehrbuch
3
Textbook
3
Language
All
German
Kazakh
Author
All
Sander, Matthias
Bruhn, Manfred
27
Pepels, Werner
17
Meffert, Heribert
14
Unger, Fritz
11
Fritz, Wolfgang
9
Ahlert, Dieter
8
Backhaus, Klaus
8
Winkelmann, Peter
8
Freyer, Walter
7
Fuchs, Wolfgang
6
Zerres, Christopher
6
Hermanns, Arnold
5
Oelsnitz, Dietrich von der
5
Tomczak, Torsten
5
Zerres, Michael P.
5
Bauer, Hans H.
4
Benkenstein, Martin
4
Busch, Rainer
4
Haedrich, Günther
4
Hippner, Hajo
4
Kirchgeorg, Manfred
4
Möhlenbruch, Dirk
4
Müller-Hagedorn, Lothar
4
Olbrich, Rainer
4
Raffée, Hans
4
Scharf, Andreas
4
Schubert, Bernd
4
Ahsen, Anette von
3
Albers, Sönke
3
Berndt, Ralph
3
Dögl, Rudolf
3
Engelhardt, Werner Hans
3
Fantapié Altobelli, Claudia
3
Froböse, Michael
3
Hansen, Ursula
3
Homburg, Christian
3
Hörschgen, Hans
3
Hüttner, Manfred
3
Kuß, Alfred
3
more ...
less ...
Published in...
All
UTB / Wirtschaftswissenschaften
2
Forum Marketing & Management : Probleme, Konzepte, Lösungen
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Internationale
Marketing
-Politik
Berndt, Ralph
;
Fantapié Altobelli, Claudia
;
Sander, …
-
1997
Persistent link: https://www.econbiz.de/10011519936
Saved in:
2
Marketing
-Management : Märkte, Marktforschung und Marktbearbeitung
Sander, Matthias
-
2011
-
2., komplett überarb. Aufl.
Persistent link: https://www.econbiz.de/10009296659
Saved in:
3
Marketing
-Management : Märkte, Marktinformationen und Marktbearbeitung
Sander, Matthias
-
2004
Persistent link: https://www.econbiz.de/10001761212
Saved in:
4
Internet-Branding :
Marketing
und Markenführung im Internet
Fantapié Altobelli, Claudia
;
Sander, Matthias
-
2001
Persistent link: https://www.econbiz.de/10012874897
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->