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~language:"deu"
~person:"Baumgarth, Carsten"
~person:"Bernanke, Ben"
~person:"Stiglitz, Joseph E."
~source:"econis"
~type_genre:"Case study"
~type_genre:"Glossary included"
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Markenpolitik : Markenwirkungen, Markenführung, Markencontrolling
Baumgarth, Carsten
-
2004
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10002003539
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2
Wirkungen des Co-Brandings : Erkenntnisse durch Mastertechnikpluralismus
Baumgarth, Carsten
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2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001884902
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3
Markenpolitik : Markenwirkungen, Markenführung, Markenforschung
Baumgarth, Carsten
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2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001607492
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