//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"deu"
~person:"Bentele, Günter"
~type_genre:"Systematic review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Bewertung
2
Brand
2
Brand image
2
Communication
2
Deutschland
2
Evaluation
2
Germany
2
Handelsmarke
2
Kommunikation
2
Markenartikel
2
Markenimage
2
Markenpolitik
2
Markenwert
2
Measurement
2
Messung
2
Store brand
2
Theorie
2
Theory
2
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Systematic review
Übersichtsarbeit
2
Aufsatz im Buch
1
Book section
1
Language
All
German
Author
All
Bentele, Günter
Bauer, Hans H.
2
Buchele, Mark-Steffen
2
Hoepfner, Jörg
2
Liebert, Tobias
2
Reisch, Lucia A.
2
Baumgarth, Carsten
1
Buschow, Christopher
1
Diehl, Sandra
1
Ebering, Alexander
1
Evangelinos, Christos
1
Fischer, Marc
1
Förster, Nikos
1
Gröppel-Klein, Andrea
1
Hellmann, Kai-Uwe
1
Hempelmann, Bernd
1
Klinger, Edgar
1
MacInturff, Yvonne
1
Obermeyer, Andy
1
Püschel, Ronny
1
Sattler, Henrik
1
Scherhorn, Gerhard
1
Schrödl, Sabine
1
Schulze, Birgit
1
Schönborn, Tim
1
Spiller, Achim
1
Standop, Dirk
1
Thurm, Manuela
1
Weinberg, Peter
1
Wellbrock, Christian M.
1
Wildner, Susanne
1
more ...
less ...
Published in...
All
Gabler Edition Wissenschaft
1
Gabler Research
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Markenwert und Markenwertermittlung : eine systematische Modelluntersuchung und -bewertung
Bentele, Günter
;
Buchele, Mark-Steffen
;
Hoepfner, Jörg
; …
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001852394
Saved in:
2
Markenwert und Markenwertermittlung : eine systematische Modelluntersuchung und -bewertung
Bentele, Günter
;
Buchele, Mark-Steffen
;
Hoepfner, Jörg
; …
-
2009
-
3. Aufl.
Persistent link: https://www.econbiz.de/10003858812
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->