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Dictionary of marketing & advertising
Baker, Michael John - 1990 - 2. ed
Persistent link: https://www.econbiz.de/10000806150
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When Can a Generic Advertising Program Increase Farmer Returns?
Freebairn, John W.; Goddard, Ellen W.; Griffith, Garry R. - In: Australasian Agribusiness Review 13 (2005)
Generic advertising has been a widely-used marketing tool of many agricultural industries. The strategy has come under …
Persistent link: https://www.econbiz.de/10010923363
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The influence of weight and fat on lamb prices revisited
Hufton, Charlie; Griffith, Garry R.; Mullen, John D. - Australian Agricultural and Resource Economics Society … - 2008
Previous research has found inconsistencies in the valuation of weight and fat characteristics of lamb carcasses between the saleyard and wholesale markets. In this paper, recent New South Wales saleyard and wholesale price data on different classes of lamb are analysed using hedonic methods to...
Persistent link: https://www.econbiz.de/10005061075
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Football in Africa : conflict, conciliation and community
Armstrong, Gary (contributor) - 2003
Persistent link: https://www.econbiz.de/10004790738
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Consumer behavior and marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 1993 - 3. ed
Persistent link: https://www.econbiz.de/10000856651
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Marketing : an introduction
Kotler, Philip; Armstrong, Gary - 1993 - 3. ed
Persistent link: https://www.econbiz.de/10000858634
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Principles of marketing
Kotler, Philip; Armstrong, Gary - 1991 - 5. ed
Persistent link: https://www.econbiz.de/10000835995
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Marketing management : knowledge and skills ; text, analysis, cases, plans
Peter, Jerome Paul; Donnelly, James H. - 1992 - 3. ed.
Persistent link: https://www.econbiz.de/10000842350
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Marketing : an introd. text
Baker, Michael John - 1987 - 4. ed
Persistent link: https://www.econbiz.de/10000726854
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The marketing book
Baker, Michael John (contributor) - 1994 - 3., rev. ed
Persistent link: https://www.econbiz.de/10000550885