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~language:"fra"
~language:"und"
~language:"vie"
~person:"Peter, Jerome Paul"
~subject:"Selling"
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Peter, Jerome Paul
Malshe, Avinash
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Cheverton, Peter
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Lane, Nikala
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Le Meunier-FitzHugh, Kenneth
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Madhani, Pankaj M.
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ECONIS (ZBW)
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Marketing
management : knowledge and skills ; text, analysis, cases, plans
Peter, Jerome Paul
;
Donnelly, James H.
-
1992
-
3. ed.
Persistent link: https://www.econbiz.de/10000842350
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2
A preface to
marketing
management
Peter, Jerome Paul
-
1991
-
5th ed
Persistent link: https://www.econbiz.de/10013481730
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