Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"Eisend, Martin"
~person:"Kirchgeorg, Manfred"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Unternehmenskauf in der Steuer...
Similar by person
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Advertising
4
Werbung
4
Marketingmanagement
2
Advertising media
1
Branchenentwicklung
1
Brand management
1
Consumer behaviour
1
Football
1
Fußball
1
Internet marketing
1
Konsumentenverhalten
1
Markenbekanntheit
1
Markenführung
1
Market research
1
Marketing
1
Marketing management
1
Marketing theory
1
Marketingtheorie
1
Marktforschung
1
Online-Marketing
1
Perception
1
Professional sports
1
Profisport
1
Sector development
1
Social Web
1
Social web
1
Theorie-Praxis-Verhältnis
1
Theory-practice divide
1
Verein für Leibesübungen Bochum 1848
1
Wahrnehmung
1
Werbeträger
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Book / Working Paper
6
Type of publication (narrower categories)
All
Collection of articles of several authors
4
Konferenzschrift
4
Sammelwerk
4
Conference proceedings
3
Aufsatzsammlung
1
Hochschulschrift
1
Thesis
1
more ...
less ...
Language
All
English
German
9
Author
All
Eisend, Martin
Kirchgeorg, Manfred
Möslein, Kathrin
8
Hack, Andreas
6
Lasch, Rainer
6
Bogaschewsky, Ronald
5
Bruhn, Manfred
5
Burmann, Christoph
5
Eßig, Michael
5
Rottke, Nico
5
Stölzle, Wolfgang
5
Herstatt, Cornelius
4
Koller, Hans
4
Mutl, Jan
4
Pohlmann, Markus
4
Schmidt, Holger J.
4
Baumgarth, Carsten
3
Bode, Christoph
3
Hadwich, Karsten
3
Homburg, Carsten
3
Hunziker, Stefan
3
Lüthje, Christian
3
Offe, Claus
3
Pechlaner, Harald
3
Swoboda, Bernhard
3
Blossfeld, Hans-Peter
2
Bodemann, Markus
2
Bosch, Gerhard
2
Dannecker, Gerhard
2
Doleski, Oliver D.
2
Fichtner, Wolf
2
Harhoff, Dietmar
2
Heupel, Thomas
2
Kaiser, Dirk
2
Kaiser, Thomas
2
Kergel, David
2
Kexel, Christoph A.
2
Korflesch, Harald F. O. von
2
Kormann, Hermut
2
Kraft, Wolfgang W.
2
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
6
European Advertising Academy
1
ICORIA <13., 2014, Amsterdam>
1
ICORIA <14., 2015, London>
1
ICORIA <15., 2016, Ljubljana>
1
ICORIA <16., 2017, Gent>
1
Published in...
All
Advances in advertising research
4
Research
3
European Advertising Academy
2
European Advertising Academy / Research
1
Schriftenreihe der HHL Leipzig Graduate School of Management
1
Springer Gabler Research
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung
Bruhn, Manfred
(
ed.
);
Burmann, Christoph
(
ed.
); …
-
2020
-
2., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012259967
Saved in:
2
Power to consumers
Cauberghe, Verolien
(
ed.
);
Hudders, Liselot
(
ed.
); …
-
ICORIA <16., 2017, Gent>
-
2018
Persistent link: https://www.econbiz.de/10011917424
Saved in:
3
Bridging the gap between advertising academia and practice
Christodoulides, George
(
ed.
);
Stathopoulou, Anastasia
(
ed.
)
-
ICORIA <14., 2015, London>
-
2017
Persistent link: https://www.econbiz.de/10011515220
Saved in:
4
The digital, the classic, the subtle, and the alternative
Verlegh, Peeter
(
ed.
);
Voorveld, Hilde
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10012878635
Saved in:
5
Challenges in an age of dis-engagement
Zabkar, Vesna
(
ed.
);
Eisend, Martin
(
ed.
)
-
ICORIA <15., 2016, Ljubljana>
;
European Advertising Academy
-
2017
Persistent link: https://www.econbiz.de/10011660479
Saved in:
6
Multisensory impact of sport events : a comparative effect analysis based on soccer games
Tham, Thorsten
-
2016
Persistent link: https://www.econbiz.de/10011381933
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
