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A preface to marketing management
Peter, Jerome Paul; Donnelly, James H. - 2006 - 10. ed
Persistent link: https://www.econbiz.de/10002454915
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Product management
Lehmann, Donald R. - 2005 - 4th ed., internat. ed.
Persistent link: https://www.econbiz.de/10002070967
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Analysis for marketing planning
Lehmann, Donald R. - 2005 - 6. ed.
Persistent link: https://www.econbiz.de/10004817407
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Analysis for marketing planning
Lehmann, Donald R. - 2008 - 7. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10004899196
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A Preface to marketing management
Peter, Jerome Paul; Donnelly, James Howard - 2011 - 12. ed., Internat. student ed.
Persistent link: https://www.econbiz.de/10004953554