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The renaissance of Commandaria : a strategic branding presciptive analysis
Vrontis, Demetris; Thrassou, Alkis - In: Journal for global business advancement : JGBA 4 (2011) 4, pp. 302-316
Persistent link: https://www.econbiz.de/10009419396
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Cause-related marketing and strategic agility : an integrated framework for gaining the competitive advantage
Christofi, Michael; Kaufmann, Hans Rüdiger; Vrontis, … - In: World review of entrepreneurship, management and … 9 (2013) 4, pp. 518-542
Persistent link: https://www.econbiz.de/10010230100
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Strategic reflexivity in the hotel industry : a value-based analysis
Thrassou, Alkis; Vrontis, Demetris; Bresciani, Stefano - In: World review of entrepreneurship, management and … 10 (2014) 2/3, pp. 352-371
Persistent link: https://www.econbiz.de/10010393464
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Agro business in a changing competitive environment : Campania firms' strategic, marketing and financial choices
Rossi, Matteo; Vrontis, Demetris; Thrassou, Alkis - In: World review of entrepreneurship, management and … 10 (2014) 2/3, pp. 312-333
Persistent link: https://www.econbiz.de/10010393472
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Strategic sport sponsorship management : a scale development and validation
Koronios, Konstantinos; Vrontis, Demetris; Thrassou, Alkis - In: Journal of business research : JBR 130 (2021), pp. 295-307
Persistent link: https://www.econbiz.de/10012544792
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An integrative framework of stakeholder engagement for innovation management and entrepreneurship development
Leonidou, Erasmia; Christofi, Michael; Vrontis, Demetris; … - In: Journal of business research : JBR 119 (2020), pp. 245-258
Persistent link: https://www.econbiz.de/10012416972
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Dynamic familiness capabilities and family business growth : a longitudinal perspective framed within management accounting
Glyptis, Loukas; Hadjielias, Elias; Christofi, Michael; … - In: Journal of business research : JBR 127 (2021), pp. 346-363
Persistent link: https://www.econbiz.de/10012494407
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Strategic agility in international business : a conceptual framework for "agile" multinationals
Shams, Riad; Vrontis, Demetris; Belyaeva, Zhanna; … - In: Journal of international management 27 (2021) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10012496599
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Cooperating for competing : a small Italian wineries' internationalisation strategy case study
Festa, Giuseppe; Ciasullo, Maria V.; Vrontis, Demetris; … - In: Global business & economics review 19 (2017) 5, pp. 648-670
Persistent link: https://www.econbiz.de/10011807082
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The agile innovation pendulum : family business innovation and the human, social, and marketing capitals
Thrassou, Alkis; Vrontis, Demetris; Bresciani, Stefano - In: International studies of management and organization 48 (2018) 1, pp. 88-104
Persistent link: https://www.econbiz.de/10011883098