The current research investigates the ANALYSIS OF MARKETING ISSUES OF BEEF IN SHIKARPUR DISTRICT. Data were collected … for cattle. The marketing agencies involved in the trade were identified as trader, middleman and final seller. While the ….80 and Rs.1150.00 for buffalo and Rs.711.03, Rs.901.40 and Rs.925.00 for cattle respectively. Marketing margin for trader …

. Tighter vertical coordination through use of alternative marketing arrangements and more precise price signaling through use … exchange enabling producers to respond better to consumer demand. For the congressionally mandated Livestock and Meat Marketing … Study, we modeled differences in levels and variances of cattle quality associated with particular marketing arrangements …