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~language:"eng"
~subject:"Aufsatzsammlung"
~subject:"Marketingmanagement"
~type_genre:"Collection of articles of several authors"
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Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
Bruhn, Manfred
(
contributor
);
Meffert, Heribert
(
honouree
); …
-
1998
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2., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10000653007
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Multikanalstrategien : Konzepte, Methoden und Erfahrungen
Ahlert, Dieter
(
contributor
)
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2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001703473
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