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In today’s digital era, the importance of digital marketing has increased from one year to another as a way of providing novel properties for informing, engaging, and selling services and products to clients. The research’s aim is to investigate trends and patterns in the area of digital...
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This article studies the role of research orientation for attracting research grants at higher education institutions in Germany. Traditionally research activities were funded by the institutions' core budget. More recently, extramural research funding has become increasingly important. Besides...
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Current approaches in the ethnographic study of the Internet are diverse; the proliferation of proposals has been numerous in recent years. The methodological approach of virtual ethnography has been broadened and reformulated through new proposals such as digital ethnography, ethnography...
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