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Papapetrou, Evangelia
62
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Eisend, Martin
48
Matsaganis, Manos
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37
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36
Anderson, Simon P.
35
Cohen, Sandra
34
Drydakis, Nick
34
Hondroyiannis, George B.
34
Kind, Hans Jarle
33
Floros, Christos
32
Giannakopoulos, Nicholas
30
Louri, Helen
30
Pelagidis, Theodore
30
Septianto, Felix
30
Belke, Ansgar
29
Lazaretu, Sophia M.
29
Rosengren, Sara
29
Mueller, Barbara
28
Pelagidēs, Thodōrēs
28
Brissimis, Sophocles N.
27
Dahlén, Micael
27
Okazaki, Shintaro
27
Siriopoulos, Costas
27
Vasiliou, Dimitrios
27
Asteriou, Dimitrios
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Karagiannēs, Giannēs
26
Liarnkobas, Panagiōtēs
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Internationaler Währungsfonds
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Organisation for Economic Co-operation and Development
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Trapeza tēs Hellados
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American Marketing Association
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Economist Intelligence Unit <London>
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Journal of advertising research
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International journal of advertising : the review of marketing communications
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International journal of advertising : the quarterly review of marketing communications
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Journal of advertising
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Journal of business research : JBR
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Journal of advertising : official publication of the American Academy of Advertising
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European Journal of Marketing
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Journal of marketing communications
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Journal of Consumer Marketing
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Applied economics
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Spudai / University of Piraeus : journal of economics and business
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Economic bulletin
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NBER working paper series
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97
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
94
NBER Working Paper
92
Bank of Greece Working Paper
90
Journal of promotion management : JPM
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Young Consumers
84
Discussion paper / Centre for Economic Policy Research
83
Working Paper / Bank of Greece
82
European journal of operational research : EJOR
81
Management science : journal of the Institute for Operations Research and the Management Sciences
77
Journal of historical research in marketing
74
European journal of marketing : EJM
70
International journal of industrial organization
70
Journal of retailing and consumer services
69
CESifo working papers
66
International journal of internet marketing and advertising : IJIMA
66
Journal of promotion management : innovations in planning and applied research
66
Strategic Direction
63
Psychology & marketing
62
Journal of Product & Brand Management
61
Managerial Finance
61
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
60
International Marketing Review
59
Rivista internazionale di scienze economiche e commerciali : RiSEC ; pubblicazione trimestrale
58
Applied economics letters
55
Applied financial economics
55
IMF country report
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1
High-tech marketing communication in the automotive industry : a content analysis of print advertisements
Baccarella, Christian V.
;
Scheiner, Christian Willi
; …
- In:
International journal of business environment : IJBE
6
(
2014
)
4
,
pp. 395-410
Persistent link: https://www.econbiz.de/10010492064
Saved in:
2
Consumer boycotts, country of origin, and product competition : evidence from China’s automobile market
Sun, Qi
;
Wu, Fang
;
Li, Shanjun
;
Grewal, Rajdeep
- In:
Management science : journal of the Institute for …
67
(
2021
)
9
,
pp. 5857-5877
Persistent link: https://www.econbiz.de/10012650178
Saved in:
3
Demand for product attributes - the case of automobiles in
Greece
Mpētros, Geōrgios K.
- In:
International journal of transport economics : IJTE
17
(
1990
)
3
,
pp. 285-309
Persistent link: https://www.econbiz.de/10001098079
Saved in:
4
Measuring product prices under conditions of quality change : the case of passenger cars in
Greece
Mpētros, Geōrgios K.
- In:
The journal of industrial economics
37
(
1988
)
2
,
pp. 167-186
Persistent link: https://www.econbiz.de/10001055726
Saved in:
5
Dynamic modeling of vehicle populations : an engineering approach for emissions calculations
Zachariadis, Theodoros
- In:
Technological forecasting & social change : an …
50
(
1995
)
2
,
pp. 135-149
Persistent link: https://www.econbiz.de/10001187781
Saved in:
6
Price, quality and
advertising
competition : an econometric investigation of the U.K. car market
Cowling, Keith
;
Cubbin, John
-
1970
Persistent link: https://www.econbiz.de/10000666913
Saved in:
7
Investigating sales and
advertising
rivalry in the UK multipurpose vehicle market (1995 - 2002)
Requena Silvente, Francisco
;
Walker, James
- In:
Journal of economics & business
59
(
2007
)
2
,
pp. 163-180
Persistent link: https://www.econbiz.de/10003441158
Saved in:
8
The impact of
advertising
on market share : controlling for clutter, familiarity, and goodwill decay
De Canha, Nicholas
;
Ewing, Michael
;
Tamaddoni, Ali
- In:
Journal of advertising research
60
(
2020
)
1
,
pp. 87-103
Persistent link: https://www.econbiz.de/10012293499
Saved in:
9
Impact of advertizing on brand's market-shares in the automobile market : a multi-channel attraction model with competition and carry-over effects
Morais, Joanna
;
Thomas-Agnan, Christine
;
Simioni, Michel
-
2018
Persistent link: https://www.econbiz.de/10012267477
Saved in:
10
The effect of retail competition on relationship-specific investments : evidence from new car
advertising
Murry, Charles
- In:
International journal of industrial organization
59
(
2018
),
pp. 253-281
Persistent link: https://www.econbiz.de/10012103346
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