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A Preliminary Study of First-Mover Advantage Among E-Commerce Companies in India

Goparaju, Hyma - 2015

First movers, globally, have enjoyed a distinct advantage across industries in not just gaining market shares but also in achieving sustainable profitability. Fierce competition and changing global economics have challenged many first entrants in their own bastions, refuting this thought process...

Persistent link: https://www.econbiz.de/10013010537