Purpose - This paper aims to provide empirical evidence for using the prospect theory (PT) basic assumptions in the Argentine context. Mainly, this study analysed the financial decision-making process in students of the economic-administrative academic area of two universities, one public and...

Purpose - This paper aims to provide empirical evidence for using the prospect theory (PT) basic assumptions in the Argentine context. Mainly, this study analysed the financial decision-making process in students of the economic-administrative academic area of two universities, one public and...

Purpose The development of heritage tourism has experienced a great development in recent years, mostly centred in the cities that are World Heritage. This paper aims to present an analysis of the relationship between Intangible Cultural Heritage (ICH) declared by UNESCO and tourism development...

Purpose The purpose of this paper is the segmentation of the spectators attending a music festival in the city of Córdoba, Spain, according to their musical preferences. Design/methodology/approach In order to achieve this objective, the methodology used in the research consisted of the...