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Aesthetics rising from beauty to reputation management

Lies, Jan - In: Corporate reputation review 24 (2021) 2, pp. 105-115

Persistent link: https://www.econbiz.de/10012500248

Economy as communication - communication as economy : call-out economics, macromarketing and communication economics from the point of view of systems theory

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Systems theory and agile brand management : the educative view of branding

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Imagining Niklas Luhmann as a “change manager” : scrum as an example of a closed system for the self-organized stabilization of corporate agility

Lies, Jan - In: Journal of Organizational Change Management 33 (2020) 7, pp. 1417-1429

Purpose: Systems theory is frequently discussed. The aim of the contribution is to elaborate what is to be advised with the idea of closed systems regarding change management. Design/methodology/approach: This paper follows Niklas Luhmann and his so-called “autopoietic turn.” It provides a...

Persistent link: https://www.econbiz.de/10012278657