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Kotler, Philip
119
Malhotra, Naresh K.
66
Sheth, Jagdish N.
54
Kumar, V.
38
Aaker, David A.
37
Hair, Joseph F.
33
Hruschka, Harald
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Solomon, Michael R.
30
Armstrong, Gary
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Homburg, Christian
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Sarstedt, Marko
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Keller, Kevin Lane
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Peter, Jerome Paul
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Kamakura, Wagner A.
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Fill, Chris
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Gustafsson, Anders
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Keegan, Warren J.
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Lehmann, Donald R.
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McDaniel, Carl D.
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Zaltman, Gerald
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Czinkota, Michael R.
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Herrmann, Andreas
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Hollensen, Svend
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Huber, Frank
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Foxall, Gordon R.
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Levinson, Jay Conrad
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Palmer, Adrian
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American Marketing Association
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European Society for Opinion and Marketing Research
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Springer Fachmedien Wiesbaden
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RWTH Aachen
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Edward Elgar Publishing
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Springer International Publishing
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OECD
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Esomar
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Verlag Dr. Kovač
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IGI Global
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Market Research Society
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National Bureau of Economic Research
10
American Management Association
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9
Harvard Graduate School of Business Administration
7
NetLibrary, Inc
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Organisation for Economic Co-operation and Development
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Chartered Institute of Marketing <London>
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De Gruyter Oldenbourg
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Danish Technological Institute
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European Marketing Academy
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IMP Group
5
National Industrial Conference Board
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Technische Universität Dresden
5
Weltbank
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Advertising Research Foundation
4
Books on Demand GmbH <Norderstedt>
4
European Association for Industrial Marketing Research
4
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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4
International Federation for Information Processing
4
Marketing Science Institute
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Springer-Verlag GmbH
4
Walter de Gruyter GmbH & Co. KG
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World Association for Public Opinion Research
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SpringerLink / Bücher
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Journal of marketing research : JMR
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International journal of market research : JMRS ; the journal of the Market Research Society
101
Journal of business research : JBR
92
Springer eBook Collection
74
Qualitative market research : an international journal
73
Journal of the Academy of Marketing Science
60
Springer eBook Collection / Business and Management
59
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Marketing letters : a journal of research in marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
44
Journal of marketing management : MM
42
Edward Elgar E-Book Archive
38
International journal of market research
38
Research
36
Springer eBook Collection / Business and Economics
36
Journal of consumer behaviour : an international research review
32
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Discussion paper / ZEW, Zentrum für Europäische Wirtschaftsforschung
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The marketing review
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International journal of forecasting
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Journal of advertising research
25
Always learning
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SAGE library in marketing
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Premier reference source
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Journal of marketing
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Journal of retailing and consumer services
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Legends in marketing
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Market research handbook
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Conjoint measurement : methods and applications
19
Fundamentals of marketing research ; Vol. 2
19
Gabler Edition Wissenschaft
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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The handbook of marketing research : uses, misuses, and future advances
19
Edition Wissenschaft Apprimus
18
Foundations and trends in marketing : FTMKT
18
Management for Professionals
18
Sage library in marketing
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Springer Texts in Business and Economics
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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OLC EcoSci
20
EconStor
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ArchiDok
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Showing
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1
Essentials of marketing research
Kumar, V.
;
Aaker, David A.
;
Day, George S.
-
1999
Persistent link: https://www.econbiz.de/10000673313
Saved in:
2
Qualitative marketing research : a cultural approach
Moisander, Johanna
;
Valtonen, Anu
-
2006
Persistent link: https://www.econbiz.de/10004526127
Saved in:
3
Marketing : the basics
Moore, Karl
-
2006
Persistent link: https://www.econbiz.de/10004863316
Saved in:
4
Digital marketing : communicating, selling and connecting
Hofacker, Charles F.
-
2018
Persistent link: https://www.econbiz.de/10011870983
Saved in:
5
Marketing management : text and cases
Czinkota, Michael R.
;
Kotabe, Masaaki
;
Mercer, David
-
1997
Persistent link: https://www.econbiz.de/10004311324
Saved in:
6
Global marketing
Keegan, Warren J.
;
Green, Mark C.
-
2003
-
3. international ed.
Persistent link: https://www.econbiz.de/10004091539
Saved in:
7
A very short, fairly interesting and reasonably cheap book about studying marketing
Blythe, Jim
-
2006
Persistent link: https://www.econbiz.de/10004099549
Saved in:
8
Marketing management
Czinkota, Michael R.
;
Kotabe, Masaaki
-
2001
-
2. ed.
Persistent link: https://www.econbiz.de/10004717265
Saved in:
9
Introduction to travel and tourism marketing
Bennett, J. A.
(
contributor
);
Brink, A.
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10004719559
Saved in:
10
Business to business marketing : a step by step guide
Wright, Ray
-
2004
Persistent link: https://www.econbiz.de/10004444186
Saved in:
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