A very short, fairly interesting and reasonably cheap book about studying marketing
Jim Blythe
| Alternative title: | Studying marketing |
|---|---|
| Year of publication: |
2006
|
| Authors: | Blythe, Jim |
| Publisher: |
London [u.a.] : SAGE Publ. |
| Subject: | Marketing | Lehrbuch | Study and teaching |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 146 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-412-93087-1 ; 1-412-93088-X |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004099549