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E-business innovation and process management
Lee, In (contributor) - 2007
"This book provides researchers and practitioners with valuable information on advances and developments in emerging e-business models and technologies; it covers a variety of topics, such as e-business models, e-business strategies, online consumer behavior, e-business process modeling and...
Persistent link: https://www.econbiz.de/10003375187
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Information and communication technologies in tourism 2009 : proceedings of the international conference in Amsterdam, The Netherlands, 2009
Höpken, Wolfram Reinhold (ed.);  … - 2009
Persistent link: https://www.econbiz.de/10003798765
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Contemporary research in e-marketing
Krishnamurthy, Sandeep (contributor) - 2005
Persistent link: https://www.econbiz.de/10002905923
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Internet marketing : foundations and applications
Siegel, Carolyn - 2004
Persistent link: https://www.econbiz.de/10001702749
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New economy expression : redefining marketing in the multichannel age
Mercer, David - 2001
Persistent link: https://www.econbiz.de/10004719214
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Doing e-business : strategies for thriving in an electronic marketplace
Taylor, David A.; Terhune, Alyse D. - 2001
Persistent link: https://www.econbiz.de/10004731725
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Contemporary research in e-marketing : Volume 1
Krishnamurthy, Sandeep (contributor) - 2005
-Mail: Role for a Trusted Third Party? Ram D. Gopal, Arvind K. Tripathi, Zhiping D. Walter -- Web Personalization for E-Marketing … Files and Online Experiments to Enhance Internet Marketing Charles F. Hofacker, Jamie Murphy -- CRM, KDD and Relationship … Marketing: Requisite Trio for Sustainable E-Marketing Nikhilesh Dholakia, Jounghae Bang, Ruby Roy Dholakia -- An Interactive …
Persistent link: https://www.econbiz.de/10014021472
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Digital marketing : using the new technologies to get closer to your customers
Rowan, Will - 2002
Persistent link: https://www.econbiz.de/10004752716